Social Media

Plugging into the conversation

Unless you live on another planet to know firsthand the impact social media plays in society. You also know that social media resides online and usually in association with a company or organization’s website. It utilizes the fundamentals of interpersonal communication to drive its popularity and usage across a wide spectrum of platforms.

It is this same need to express oneself that sparked the blogging craze in 2004 when Word Press became the most popular platform to share one’s opinions and ideas. This need to share was further enhanced by the built-in “reply” feature that gave readers the means to respond to another writer’s material.

Fast-forward to the present. Nothing demonstrates this human need to be heard and to interact with others more than social media. It transforms static copy into fluid conversation.

Social Media Platforms

The list of social media tools range from the broad to the niche. For example, while Facebook utilizes a global audience, Spiceworks focuses on the world of IT (information technology). Yelp on the other hand serves customer reviews while Flickr shares photos and images. Below is just a very small sample of the hundreds of available social media platforms in use today:

Add Social Media to Your Marketing Strategy

Neostead has the tools and know-how to “plug you into the conversation.” We can setup and create your social profile for you and then integrate your profiles into your website. To do this, we use the power of Word Press to enable from a tool chest of thousands, the plugins and widgets needed to seamlessly “plug you in.”

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